A UI/UX case study on turning three scattered fitness habits into one daily ritual.

A UI/UX case study on turning three scattered fitness habits into one daily ritual.

fitness, Nutrition & friends, blended into one app.

fitness, Nutrition & friends, blended into one app.

Platform

iOS

Our Team

2 UX/UI designers

My role

User researcher, Visual designer

Duration

July 2026 - August 2026

THE CRAVING

THE CRAVING

“I have three fitness apps


“I have three fitness apps

and still don’t know my macros.”

and still don’t know my macros.”

— every gym-goer, ever

— every gym-goer, ever

One app for running. One for calories. One for finding a running buddy. By the third login, most people just give up.

One app for running. One for calories. One for finding a running buddy. By the third login, most people just give up.

THE SHELF

We tasted the competition first.

Before mixing anything, we studied the fitness, Calorie counter and meet up apps already crowding people’s phones, what they nailed, and what they left flat.

Every app on the shelf is great at one thing. Shake is the only one that moves, logs, and connects, all in a single app.

THE FORMULA

THE FORMULA

Three habits. One app.

Three habits. One app.

Move, log, and connect , three things people already try to do. Shake just stops making them fight each other for space on your phone.

Move, log, and connect , three things people already try to do. Shake just stops making them fight each other for space on your phone.

THE BLEND

The flavor profile.

A dark base lets the pink pop and keeps every number easy to read without bothering users eyes.

THE RUN-THROUGH

The story, told through details.

1

The Warm-Up

A quick welcome and introducing app.

2

The Feed

Your crew’s runs, rides, and cheers , in one scroll.

3

One Tap, Logged

A run, a meal, a glass of water, today’s weight,never a chore.

4

Fuel Check

Calories, macros, and water, all in one ring.

5

Find Your Crew

Join a club, book an event and show up. Any activity gets better with company.

6

Your Highlight Reel

Every workout, every pound, every mile, the whole story in one profile.

7

Dial It In

Every workout, every pound, every mile, the whole story in one profile.

THE COOL DOWN

THE COOL DOWN

Shake started with a simple idea: the habits were never the problem. 

The apps were.

We studied the fitness, nutrition, and social apps people already use, and the direction became clear: one focused app, built around fast daily actions instead of scattered logins.
The result is Shake; a bold, dark interface where a run gets logged in one tap, a meal takes seconds, and finding a training partner is as easy as opening the app.
Fitness, nutrition, and community living in one place.

We studied the fitness, nutrition, and social apps people already use, and the direction became clear: one focused app, built around fast daily actions instead of scattered logins.
The result is Shake; a bold, dark interface where a run gets logged in one tap, a meal takes seconds, and finding a training partner is as easy as opening the app.
Fitness, nutrition, and community living in one place.